Introduction: Guerrilla marketing is an advertising strategy in which your imagination knows no boundaries as long as you can catch your consumers attention with your manufactured products. This is an unconventional inexpensive technique of promoting your product but will result to something big and maximum. Its term guerrilla is based from the guerrilla warfare which [...]
Digital Marketing employs digital advertising channels in order to promote brand names and reach the consumers in a manner relevant, personal and cost effective. Its four most popular venues are the television, cellular phones, the internet and the radio, apart from several other forms of digital media. The dawn of the digital age has transformed [...]
Business marketing is the practice of individuals, or organizations, including commercial businesses and government directed towards satisfying wants and needs of organizations through the exchange process. Also known as Industrial Marketing or Business to Business Marketing, it primarily consists of all activities involved in the marketing of products and services to organization, institution etc, that [...]
Direct marketing undertakes some of the major challenges in marketing. Direct marketing involves some of these steps – direct generation; altering those leads into high quality customers, and then methodically rising customer profitability. Direct marketing is an approach makes with existing or latent customers of your business so as to generate sales or lift awareness [...]
Introduction Brand Marketing is defined as a brand strategy or brand marketing strategy where in it is a technique in which it strengthens customers’ accountability and surely commands loyalty to the product. Whether it is a newly constructed brand or an old product, this marketing strategy has set of rules to be followed that will result to a positive outcome and great achievement. It will determine your target reach of [...]
Introduction: Affiliate Marketing can simply be defined as an art to promote a product or service by way of hired personnel’s (known as affiliates) for promoting it at different venues on internet. It’s a low cost marketing method as compared to business marketing. It’s a time taking yet easy way to earn money online. This type of marketing is beneficial for both the parties. I.e. advertiser gets the money for [...]
